Taj Hotels has one of the slowest customer services. Their online presence is almost negligible. They don’t have call centers and you are required to find their information manually. I am seeing that they are slowly using Twitter for Taj Inner Circle – their loyalty program.

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It took them 1 year 2 months to add my miles to my account. That’s flabbergasting. They recently changed their loyalty program to allow upto 5 rooms to get hotel credit. 

My stays with Taj have been overall pleasurable. You can see the cost-cutting but it’s not the end of the world. Their hospitality at the hotels is top notch. However,  I have only stayed in their top luxury palace properties only in recent past.  

However, when it comes to dealing with their corporates, my experience feels like I am dealing with Indian Government. Everything takes the longest period of time.  I would get a reply to my mail once in 10 days. Even the response wouldn’t be an affirmation of the service but rather annoying – we are processing your request, please be patient type. That went on for about 50 emails before they solved my concern which was to post points to my account.  

Now, another strange thing about Taj Hotels loyalty program is that they don’t provide you air miles based on your spends but rather a fixed based price. So if you spent some money at the hotel, Good luck with that. It doesn’t matter how expensive is your room rate. That’s making of one of the worst conversion ever.

Kindly check the below Airlines structure for miles as per the Taj property wise.



Sr No Airlines Program Name Luxury Vivanta Gateway Length Of No
1 ANA Airlines ANA Mileage Club 500 500 500 10
2 American Airlines A Advantage 500 250 250 (Alpha Numeric)
3 British Airways Avios 600 300 250 8
4 Cathay Pacific Asia Miles 500 250 250 10
5 Emirates Airlines Skywards 500 500 500 11 (Starts with EK / 00)
6 Etihad Airlines Etihad Guest 500 250 250 12
7 Gulf Airways Falcon Flyer 500 250 250 11
8 KLM/Air France Flying Blue 750 500 500 10
9 Lufthansa Miles & More 500 500 500 15
10 Oman Sindbad 500 250 250 9
11 Malaysian Airlines Enrich 500 250 250 9
12 Qatar Airways Privilege Club 500 250 250 9
13 Singapore Airlines Kris Flyer 500 250 250 10
14 Sri Lankan Airlines Fly Smiles 500 250 250 12
15 Virgin Atlantic Flying Club 500 500 500 10
16 United Mielage Plus 1000 500 500 (Alpha Numeric)
17 South African Airways South African Airways 750 500 500  


The last part is the length of expected frequent flyer number.  Getting 500 EK points for Rs 20,000 to Rs 70,000 room is terrible value.

1 Ek Mile = Rs 1.46
500 Ek Miles = Rs 730. 

Best value is for United Miles that gets you 1000 UMiles

1 United Mile = Rs 0.97
1000 United Miles = Rs 970

Again, that is nothing for Rs 20k to 70k room spend. Moreover, if you get higher category room there, you still don’t earn more miles. You only get base room fare. 

Now I am questioning, why are they even offering those miles in the first place? I don’t understand tie up structure at all.  One of the worst features is that Tata doesn’t have interoperability with Vistara for miles. Both of the companies have same parent company Tata Group, why would you not provide benefits to make your brand stronger?

I am still trying to understand if you get miles for multiple rooms at Taj or is it just one for that.


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